Facebook – the social media giant – is in talks to produce original TV-quality shows, according to recent reports of the Wall Street Journal. The news outlet reveals that the social media platform has indicated that it could raise the production budgets to as high as $3 million per episode.
Facebook targeting the audience aged between 13-34 with this new feature
The social media platform is hoping to target audiences aged between 13 and 34, with its main focus on the 17 to 30 range. The social media giant is also expected to launch the original episodes in a conventional manner rather that releasing the complete season in one go like the video streaming giant – Netflix Inc. – does.
The social media giant is in talks with Hollywood studios to produce TV-quality, scripted original shows. On Sunday, the Wall Street Journal disclosed in its report that the aim of the tech giant is to launch original programming by late summer. The news outlet, which cited people familiar with the matter, noted that the social media giant has been in meetings with Hollywood talent agencies and is willing to spent as much as $3 million per episode on production budgets.
The social media giant could not be reached for comment immediately. The social media giant is hoping to target audience from ages 13 to 34 and has already lined up shows like “Strangers” and “Last State Standing,” according to the report of the news outlet.
Facebook not the only tech giant to focus on producing original shows
“Strangers”, which is a relationship drama, is probably to attract the age group 16-34 while the “Last State Standing”, which is a game show, is probably to attract the age group 13 to 34. According to the news publishing site, the social media platform is expected to release episodes in a traditional manner, unlike Amazon.com Inc and Netflix In. or other video streaming companies, which drop the entire season in one go.
The report added that the social networking site is willing to share its viewership data with Hollywood as well. Facebook is not the only tech giant that is working to produce its own original show series – earlier this month, the Cupertino-based iPhone making giant hired co-presidents of Sony Pictures Television Zack Van Amburg and Jamie Erlicht to lead its video-programming efforts.
Last week, notes news site CNBC, the Silicon Valley giant started its long-awaited move into original television series, “with a reality show called “Planet of the Apps”, an unscripted show about developers trying to interest celebrity mentors with a 60-second pitch on an escalator.” The future programming plans of the tech giant include an adaptation of “Carpool Karaoke” segment of James Corden from his CBS Corp show that people will be able to see and hopefully enjoy in August.